About the book: 2020 / When it comes to love, words often fail us. But what can we even say about her? “Love: Do It Yourself” is a collection of essays by sociologist and publicist Polina Aronson, dedicated to how our ideas about romantic feelings are constructed today. When and why were “lovers” replaced by “partners”? What determines the ability to find a common language in a conversation about emotions and desires? How will coronavirus affect relationships between people? And how caring for loved ones can help pave the “third way” between the patriarchal family and an atomized society?