About the book: 2003 / The book by a famous American specialist in the field of media talks about the emergence of a new reality at the end of the twentieth century - the "infosphere ", which includes numerous means of transmitting and modifying information. Douglas Rushkoff not only describes this phenomenon, but also raises a number of pressing questions: To what extent does humanity, which created the infosphere, control the processes occurring in it? Does the uncontrolled increase in the volume of information produced by humanity threaten the emergence of dangerous media viruses that distort the perception of reality??